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TV 2 SPORT & TV 2 SPORT X

In January 2020, we launched TV 2 SPORT X with unique rights and focus on the biggest international stars - with football from La Liga and Serie A, lots of tennis, cycling, handball and more. In combination with Denmark's largest pure sports channel TV 2 SPORT, we now offer unique commercial partnerships that is targeted attractive target groups.

In 2020, we offer the following Sports packages on TV 2 SPORT and TV 2 SPORT X:

  • Handball EC, Men
  • Tennis
  • Cycling
  • Sports Package
  • Foodball
  • X Games
  • NBA

Handball EC, Men

Handball EC, Men 2020
Target group P 18+
Package type January package
Number of exposures per package 5.000.000
Lowest bid per package DKK 250.000
Placement of spot Exposures are placed exclusively in blocks before / after Handball EC on TV 2 Sport.
Rights Handball EC, Men

TENNIS

TENNIS 2020
Target group P 18+
Package type Quarterly package (flexible over the year)
Number of exposures per package 4.000.000
Lowest bid per package DKK 250.000
Placement of spot Exposures are placed exclusively in blocks before / after Tennis on TV 2 Sport & TV 2 Sport X
Rights Among others Wimbledon, ATP and WTA

CYCLING

CYCLING 2020
Target group P 18+
Package type Quarterly package (flexible over the year)
Number of exposures per package 8.000.000
Lowest bid per package DKK 500.000
Placement of spot Exposures are placed exclusively in blocks before / after Cycling on TV 2 Sport & TV 2 Sport X
Rights Among other things. Paris-Nice, World Cup track, Flanders Round, Amstel Gold Race, DM, European Championship and World Cup road as well as Vuelta a España

SPORTS PACKAGE

SPORTSPAKKE 2020
Target group P 18+
Package type Monthly packages
Number of exposures per package 3.000.000
Lowest bid per package DKK 165.000 (high season) DKK 120.000 (Jan./Feb./July)
Placement of spot Exposure campaign with delivery exclusively on TV 2 Sport & TV 2 Sport X
Rights All rights

Foodball

Foodball 2020
Target group M 20-60
Package type January-June package
Number of exposures per package 4.000.000
Lowest bid per package DKK 880.000
Placement of spot Exposures are placed exclusively in blocks before / after Football on TV 2 Sport X
Rights La Liga, Serie A and MLS

X GAMES

X GAMES 2020
Target group M 20-60
Package type Annual package
Number of exposures per package 135.000
Lowest bid per package DKK 25.000
Placement of spot Exposures are placed exclusively in blocks before / after X Games on TV 2 Sport X
Rights X Games

NBA

NBA 2020
Target group M 20-60
Package type Annual package
Number of exposures per package 270.000
Lowest bid per package DKK 50.000
Placement of spot Exposures are placed exclusively in blocks before / after the NBA on TV 2 Sport X
Rights NBA

PRICE

The sports packages are offered at a minimum price – see details above.

TERMS

  • A maximum of two advertisers per trade/category per package in the same period. Do not apply for the Sports Package (Monthly package)
  • Spots are placed exclusively in ads before/after the requested sport/right. The Sports Package (Monthly package) will be delivered across all rights on TV 2 SPORT and TV 2 SPORT X.
  • Exposure guarantee - i.e. no guarantee of being in all the blocks around the right during the period. Opportunity to purchase additional exposures if the exposures are delivered faster than estimated
  • Exposures are delivered across viewing on TV (flow) and live streaming on TV 2 PLAY.
  • The packages are calculated with a 30 sec spot. In case of another spot length the TV 2 Spot Index apply. In case of spot lengths below 30 sec the price will maintain and the number of exposures will be revised upwards.
  • Handball, Tennis, Cycling and the Sports Package are offered in the target group P18+. Football, X Games and NBA are offered in the target group M20-60.
We reserve the right to make immediate changes – including reservations for printing errors, price changes and out of stock items.