TV 2 SPORT & TV 2 SPORT X

IN 2022, WE WILL OFFER THE FOLLOWING SPORTS PACKAGES ON TV 2 SPORT AND TV 2 SPORT X:

  • EUROPEAN HANDBALL CHAMPIONSHIP, MEN
  • Tennis
  • Sports package
  • Football- League and International
  • NBA

EUROPEAN HANDBALL CHAMPIONSHIP, MEN

EUROPEAN HANDBALL CHAMPIONSHIP, MEN

2022

Target group

Persons 18+ years

Package type

January package

Number of exposures per package

5,000,000

Minimum price

DKK 300,000

Placement of spot

Exposures are placed only in blocks before/after the European Handball Championship on TV 2 Sport & TV 2 Sport X

Rights

European Handball Championship (Men)

 

TENNIS

TENNIS

2022

Target group

Persons 18+ years

Package type

Quarterly package (flexible over the year)

Number of exposures per package

1,500,000

Minimum price

DKK 105.000

Placement of spot

Exposures are placed only in blocks before/after Tennis on TV 2 Sport & TV 2 Sport X

Rights

Among others Wimbledon, ATP, and WTA

 

 

SPORTS PACKAGE - LOW SEASON

SPORTS PACKAGE

2022

Target group

Persons 18+ years

Package type

Monthly package: January, February, and July

Number of exposures per package

3,000,000

Minimum price

DKK 150,000

Placement of spot

Exposure campaign with delivery only on TV 2 Sport & TV 2 Sport X

Rights

All rights

 

 

SPORTS PACKAGE - HIGH SEASON

SPORTS PACKAGE

2022

Target group

Persons 18+ years

Package type

Monthly package: March-June and August-October

Number of exposures per package

3,000,000

Minimum price

DKK 180,000

Placement of spot

Exposure campaign with delivery only on TV 2 Sport & TV 2 Sport X

Rights

All rights

 

SPORTS PACKAGE - NOVEMBER/DECEMBER

SPORTS PACKAGE

2022

Target group

Persons 18+ years

Package type

Monthly package: November-December

Number of exposures per package

4,000,000

Minimum price

DKK 260,000

Placement of spot

Exposure campaign with delivery only on TV 2 Sport & TV 2 Sport X

Rights

All rights

 

FOOTBALL - LIGA

LA LIGA, SERIE A, AND MLS

2022

Target group

Men 20-60 years

Package type

1st half of 2022

Number of exposures per package

1,000,000

Minimum price

DKK 230,000

Placement of spot

Exposures are placed only in blocks before/after Football on TV 2 Sport & TV 2 Sport X

Rights

LA LIGA, SERIE A, AND MLS

 

FOOTBALL - INTERNATIONAL

LA LIGA, SERIE A, AND MLS

2022

Target group

Men 20-60 years

Package type

1st half of 2022

Number of exposures per package

1,000,000

Minimum price

DKK 230,000

Placement of spot

Exposures are placed only in blocks before/after Football on TV 2 Sport & TV 2 Sport X

Rights

LA LIGA, SERIE A, AND MLS

 

FOOTBALL - INTERNATIONAL

EUROPA AND CONFERENCE LEAGUE

2022

Target group

Men 20-60 years

Package type

1st half of 2022

Number of exposures per package

1,000,000

Minimum price

DKK 230,000

Placement of spot

Exposures are placed only in blocks before/after Football on TV 2 Sport & TV 2 Sport X

Rights

Europa and Conference League

 

NBA

NBA

2022

Target group

Men 20-60 years

Package type

Annual package

Number of exposures per package

300,000

Minimum price

DKK 60,000

Placement of spot

Exposures are placed only in blocks before/after the NBA on TV 2 Sport X

Rights

NBA

During 2022, we will offer several packages for the 2nd half of 2022 - including football packages with La Liga, Serie A, Europa and Conference League and World Cup football.

PRICE

Sports packages are offered at a minimum price - see details above.

CONDITIONS

  • At most two advertisers per sector/category per package in the same period. Does not apply to the Sports Package (monthly package).
  • Spot is placed only in advertising blocks before/after the desired sport/right. The Sports Package (monthly package) is provided across all rights on TV 2 SPORT and TV 2 SPORT X.
  • Exposure is guaranteed, but not placement in all blocks around the right during the period. It is possible to purchase additional exposures if the exposures are delivered faster than estimated.
  • Exposures are delivered on TV (flow).
  • The packages are based on 30 second spots. For other spot durations, the TV spot index applies. For spot durations below 30 seconds, the package price is maintained and the number of exposures is adjusted upwards.
  • We offer first, second, penultimate, and last in the block. The highest bidder gets first right to chose placement, second highest then chooses etc. Advertisers in the same category cannot be in close proximity to each other.
  • Handball, Tennis and Sports Package are offered in the target group Persons 18+ years. Football and NBA are offered in the target group men 20-60 years.
  • It is possible to bid for multiple packages per advertiser and brand. However, only one brand per package can be displayed in the same period (does not apply to the Sports Package (monthly package)).
  • TV 2 initially offers sports packages to both consumer lending businesses and gaming companies. As TV 2 cannot offer the respective sports packages to both industries at the same time, the highest bid will determine whether a consumer lending business or a gaming company will have access to a given package.
  • Bid winners will have the right of first refusal to purchase Addressable programme packages at the same rate as the respective TV package.

HOW TO BID?

Send an email to sportspakker2022@tv2.dk with:

  • Customer information - company and brand
  • Package type
  • Period specified for quarterly and monthly packages respectively
  • Bids (for bids on several packages, indicate the bid per package)

All bidders will be contacted immediately after the deadline by TV 2. Bids are binding.

DEADLINE

The deadline for bids is Friday 10 December at 12:00.

QUESTIONS

Contact your TV 2 consultant if you have any questions.

We look forward to a great sports year in 2022!


Subject to change without notice - including printing errors, price changes, and out of stock.